Triggered emails are personalized notifications sent automatically in response to subscriber actions. They help the brand stay connected at the most critical moments, effectively turning interested users into loyal customers.
How to set up triggered mailings?
We offer two flexible integration methods so you can choose the one that best suits your team and technical capabilities.
1) Full data transfer via API
How it works: You transmit not just the recipient via API, but also the full text and layout of the email.
Advantage: You don't need to store templates in the system – you have 100% control over every character directly from your website or application.
This option is ideal if you want all email content to be generated on your side.
2) Using ready-made templates
How it works: You set up the email design, sender name, and variables once in our user-friendly interface. At the right moment, your site simply sends us a "signal" (trigger), and we instantly deliver the ready-made email to a specific user.
Advantage: You can easily change the design or text of the email in the online editor without involving programmers.
This is the fastest way to launch professional communication.
What is the core value?
Unlike mass mailings, triggers work pointwise. It's not "one email for everyone," but a personal reaction to a specific person's action. You determine the moment and the reason for sending, creating a sense of live dialogue with the customer.