Your marketing on autopilot
Email sequences are a series of linked emails sent to a subscriber automatically based on their actions. You set the logic once, and the system works 24/7, selecting the right content for every customer.
How does it work?
At the core of every sequence are "Events." You define the scenario by combining key parameters:
- Activation Triggers: the system reacts instantly to sends, opens, or clicks.
- Flexible Delays: choose the perfect moment: from "right now" to waiting several days.
- Smart Conditions (Expressions): logical expressions to verify data immediately before an action.
Forget about mass mailings to "everyone"
"Entry Conditions" are your relevance filter. Instead of sending emails blindly, you create a rule that checks subscriber data in a fraction of a second before sending:
- Condition met? The subscriber receives a personalized offer.
- Condition not met? We don't bother the customer with irrelevant content.
Automatic actions: the system can automatically add tags, change status, or send the next email.
From a simple series to a sales funnel
Welcome Sequence: a series of emails for gradual brand introduction (first immediately, others on schedule).
Reactive Marketing: a quick offer after a click or a "reminder email" if the client hasn't reacted for 3 days.
Deep Segmentation: automatic tagging by interests to create perfectly targeted offers in the future.
You focus on strategy, and Sender Solutions ensures every customer receives the right message at the right time.